Hurriya is an immigrant Canadian writer, speaker, and sales executive. Born into a lower-middle-class, religious Muslim family in Pakistan, Hurriya has scratched and clawed her way to the upper echelons of corporate Canada. Drawing on her own experiences, Hurriya helps women, immigrants, and minorities gain confidence, advocate for themselves, build networks for success, and differentiate themselves without giving up who they are. Hurriya’s message centers on overcoming self-doubt as a minority, stepping into your power, and taking charge of your career.  Hurriya shares powerful, raw stories about her journey and her conflicted feelings about her identity on Medium.com.

As a child, Hurriya dreamed of building a career and an independent life on her own terms. At 18, she escaped – on a one-way ticket to the US with a full scholarship to Lafayette College. But life in the US wasn’t without its challenges. In Pakistan, Hurriya was a second class citizen because she was a woman. In North America, she was a second class citizen because of the color of her skin. Learning to adapt and claim her power was a bumpy journey with many faceplants and skinned knees. But she survived – and eventually, she thrived.

After graduating from college, Hurriya boldly entered the male-dominated financial services industry. At 24, she successfully built a Commercial lending book from scratch, in the heat of the 2008 financial crisis. At 26, she immigrated to Canada to pursue her MBA degree. When she was unsuccessful in securing the presidency of her business school’s Finance Club, she created a brand new Women in Business Club. 

Throughout her career, Hurriya has earned awards for building highly profitable books of business and exceeding sales targets. Today, as a senior executive leading a team of 15 at the largest bank in Canada, Hurriya is passionate about sharing her story to inspire other women, immigrants, and minorities to step into their power and take control over their careers and lives. 


Hurriya has served on numerous boards and councils in her local community. She has delivered keynotes and panel presentations with organizations such as the Immigrant Employment Council of BC, Veza Community, RBC, Ascend, and the Women in Tech Regatta. She mentors with Groundswell, an alternative social entrepreneurship school for women and minorities and sits on the committee of Nominations Club, a team of Vancouver-based leaders that champion local female entrepreneurs and leaders. Hurriya also sits on the board of Vancouver Writers Fest. She has been nominated as a Veza Community Leader to Watch and her journey as a successful immigrant has been featured in Drishti Magazine

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